Consumer Packaged Goods Insights
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An update on US consumer sentiment: Is growing uncertainty casting a chill on spending plans?
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US consumers remained optimistic about the economy at the beginning of the year, but caution around spending persisted. Here’s the latest research from our ConsumerWise team.
An update on European consumer sentiment: Caution prevails, but some are ready to treat themselves
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Across Europe, consumers intend to limit their spending, but they deem some categories to be splurge-worthy.
Eight tech-forward imperatives for consumer CTOs in 2025
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New technologies enable consumer companies to uplift skills, productivity, and value. But consumer tech leaders who don’t...
Leading European consumer goods with commercial excellence
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Europe’s consumer packaged goods industry players must achieve and scale commercial excellence to secure revenue, margin, and...
The ‘value now’ consumer: Making sense of US consumer sentiment and spending
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US consumers’ sentiment and their spending patterns have been out of sync. Here’s how executives can make sense of...
Podcast
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McKinsey on Consumer and Retail Podcast: Insights from experts on business and management
McKinsey experts discuss the latest trends and the most pressing challenges for leaders in the retail and consumer-goods industries. Hear about the immediate and longer-term moves that matter most for business success. Topics covered include strategy, technology, marketing, operations, and organization.