Consumer behaviors and brand loyalty shifted with the arrival of the pandemic, pushing the consumer packaged goods (CPG) industry to pursue better supply chain planning methods, such as automated digital systems. Yet 80 percent of CPG manufacturers in Asia still rely on traditional sales and operations planning (S&OP), according to results of a recent McKinsey survey.
To read the article, see “Autonomous supply chain planning for consumer goods companies,” March 2, 2022.