Life Sciences February 11, 2022The cultural differences among people in various regions often play into the types of aesthetic treatments that patients select, according to results of our recent consumer survey. In Brazil, for example, patients favor neuromodulator injections for the forehead, while North American patients slightly prefer the treatment for fine lines around the eyes. We strive to provide individuals with disabilities equal access to our website. If you would like information about this content we will be happy to work with you. Please email us at: McKinsey_Website_Accessibility@mckinsey.com To read the article, see “From extreme to mainstream: The future of aesthetics injectables,” December 20, 2021.