Sustainability March 1, 2022Consumers in India and Indonesia are willing to pay more for sustainable packaging in packaged food, followed by consumers in China and Brazil. This sentiment is shared globally, however, with the vast majority of consumers highly concerned about sustainable packaging and are willing to pay more for it. We strive to provide individuals with disabilities equal access to our website. If you would like information about this content we will be happy to work with you. Please email us at: McKinsey_Website_Accessibility@mckinsey.com To read the article, see “Sustainability in packaging: Global regulatory development across 30 countries,” February 7, 2022.