Black beauty brands should be in a prime position to gain more business, but they face barriers. One example: Black employees make up only a small percentage of workers throughout the US beauty industry. Underrepresentation can lead to challenges for Black founders—getting potential retailers, partners, or investors to empathize, for example—as well as a gap in mentorship and informal talent networks across the industry.
To read the article, see “Black representation in the beauty industry,” June 10, 2022.