Digital Pharmaceuticals & Medical Products June 8, 2021In 2020, doctors and other healthcare professionals shifted to digital channels to order products; use of e-procurement portals rose 20-fold since 2019. However, they still favor in-person interactions when demos and case support are needed. We strive to provide individuals with disabilities equal access to our website. If you would like information about this content we will be happy to work with you. Please email us at: McKinsey_Website_Accessibility@mckinsey.com To read the article, see “Omnichannel engagement in medtech: The time is now,” May 19, 2021.