Reimagining India: Unlocking the Potential of Asia's Next Superpower
Simon & Schuster (US) | Executive editors: Clay Chandler and Adil Zainulbhai

Reimagining India: Unlocking the Potential of Asia's Next Superpower

An all-star cast of contributors consider Asia's "other superpower."

India's rising economy and burgeoning middle class have earned it a place alongside China as one of the world's indispensable emerging markets. But what is India’s true potential? And what can be done to unlock it?

In Reimagining India: Unlocking the Potential of Asia's Next Superpower, McKinsey brings together leading thinkers from around the world to explore and debate the challenges and opportunities facing the country.

Learn more about the book.

The book's contributors include CNN's Fareed Zakaria; Microsoft cofounder Bill Gates; Google chairman Eric Schmidt; Mukesh Ambani, the CEO of India's largest private conglomerate; Harvard Business School dean Nitin Nohria; and Nandan Nilekani, cofounder of Infosys and chairman of the Unique Identification Authority of India.

A host of leading executives, entrepreneurs, economists, foreign-policy experts, journalists, historians, and cultural luminaries contributed to the book as well.

As the foreword notes, "While McKinsey consultants have contributed a few essays to this volume, Reimagining India is not the product of a McKinsey study; neither is it meant as a 'white paper' nor coherent set of policy proposals. Rather, our aim was to create a platform for others to engage in an open, free-wheeling debate about India's future."

From the book


Butter chicken at Birla

– What succeeds at home may not work overseas. The chairman of Aditya Birla Group, Kumar Mangalam Birla, says Indian companies must be prepared to change long-held traditions if they are to thrive on the global stage.

Thinking outside the bottle

– Even the world’s biggest brands can struggle to succeed in India. Coca-Cola chairman and CEO Muhtar Kent urges global companies to accept the market as it is, not as they wish it to be.

How to win at leapfrog

– India has a unique opportunity to avoid repeating other countries’ mistakes. Khosla Ventures founding partner Vinod Khosla argues that the “leapfrogging” mind-set requires policies that foster innovation not imitation.

Toward a uniquely Indian growth model

– India can’t afford to emulate China. Mahindra Group chairman Anand Mahindra says the country’s states must compete, not march in lockstep, if India is to develop its own path to sustainable prosperity.

The rediscovery of India

– Is diversity an excuse for disunity? CNN’s Fareed Zakaria says Indians must embrace their common ambitions if the nation is to fulfill its tremendous potential.