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Latest insights

Article

When will the COVID-19 pandemic end?
– Our November 23 update takes on the questions raised by recent news: When will vaccines be available? And is the end of COVID-19 nearer?
Survey

Rethink capabilities to emerge stronger from COVID-19
– In a new survey, leaders say the pandemic has alerted them to the urgency of getting learning programs right. Yet companies are falling short in delivering outcomes, and executives can do more to support capability-building efforts.
Interview

‘Prepare for the marathon and be ready for the course to change’: An interview with the Boston Logan Airport CEO
– Massachusetts Port Authority CEO Lisa Wieland discusses why the contactless passenger journey is here to stay and how she’s building... agility and flexibility for her organization.
Interview

The shift to virtual and home care: An interview with Annie Lamont
– Holistic healthcare, virtual care, and the integration of mental-health care and primary care are among the trends the COVID-19... crisis moved ahead of schedule. Annie Lamont is keeping tabs on them all.
Interview - McKinsey Quarterly

Addressing society’s pain points: An interview with the CEO of Ayala Corporation
– Jaime Augusto Zobel de Ayala reflects on Asia’s imperative, and his own, to find inclusive and creative solutions to complex... and uncertain challenges.
Interview

The future of payments is frictionless—now more than ever
– Amrita Ahuja, the CFO of Square, explains how the company’s payment platform and services have helped small enterprises... stay afloat during the COVID-19 crisis.
Interactive

Nine scenarios for the COVID-19 economy
– Learn more about potential economic outcomes of the COVID-19 crisis and how global executives rate the likelihood of each one.
Executive Briefing

COVID-19: Implications for business
– Our latest perspectives on the coronavirus outbreak, the twin threats to lives and livelihoods, and how organizations can prepare... for the next normal.
Article

What now? Decisive actions to emerge stronger in the next normal
– Six months into the COVID-19 pandemic, it is time for companies to act, not react.
Article

COVID-19: Saving thousands of lives and trillions in livelihoods
– Ending lockdowns alone won’t restore confidence or growth. Only when the novel coronavirus is under control will economic... growth resume.

The Next Normal

A multimedia deep-dive series where McKinsey and other experts will envision the post-pandemic reset, one industry at a time.

The future of car buying: Omnichannel, personalized, and fun
– If shared mobility and autonomous vehicles take off, will people still buy cars for personal use? And what will car shopping look like? The Next Normal imagines the car buyers and car dealerships of 2030.

The future of the high-rise: Creating people-centric spaces
– As the world becomes more urban, more people will live and work in high-rises. What will that mean for builders, real-estate companies, and tenants? In this edition, The Next Normal explores the high-rise of 2030.

The future of business: Reimagining 2020 and beyond
– In this special edition of The Next Normal, McKinsey senior partners envision how the COVID-19 crisis will transform entire industries in the coming 12 to 18 months.
View the entire collection

Special Features

The next normal: Reimagining the postpandemic organization

This collection is the third of five edited volumes to accompany our multimedia series, airing on CNBC, focusing on the forces shaping the next normal.
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The McKinsey Download Hub
Download PDFs of McKinsey’s latest research, perspectives, and insights on the management issues that matter most, from leading through the COVID-19 crisis to managing risk, digitizing operations, and more.

From there to here: 50 years of thinking on the social responsibility of business
– Milton Friedman’s pathbreaking essay on corporate purpose was published on September 13, 1970. How much has management thinking evolved?

CEO Moment from McKinsey Quarterly

Article - McKinsey Quarterly

The CEO moment: Leadership for a new era

– Challenged by the global pandemic, CEOs have made four shifts in the way they lead that hold great promise for both companies and society. Will they build on this unique moment, or return to the ways of the past?
Interview - McKinsey Quarterly

Stay visible—but don’t be needed: How Alain Bejjani is leading through the unexpected
– A five-year, purpose-driven digital transformation has helped the CEO of Majid Al Futtaim, and his organization, to cope with the coronavirus pandemic.
Interview - McKinsey Quarterly

Rewriting the playbook: How Union Pacific is conducting business during the pandemic
– The chairman and CEO of a railroad heavyweight reflects on what keeps him going, how past challenges have prepared him for today’s, and how his leadership approach has changed during the pandemic.
Interview - McKinsey Quarterly

How the State Bank of India is learning from crisis
– Rajnish Kumar, chairman of India’s largest bank, discusses COVID-19, digital transformation, and the future of work in financial services.
Interview

Adapting healthcare to COVID-19: An interview with the CEO of Boston Medical Center
– Kate Walsh shares how Boston Medical Center, New England’s largest safety-net hospital, has had to adapt to the pandemic—and why there’s no going back.

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McKinsey on Risk: Special issue on the COVID-19 crisis
– A special issue of McKinsey on Risk offering our global perspective on the COVID-19 crisis, including understanding the... crisis, resiliency through crisis, industry perspectives and social and environmental leadership in the next normal.
Article

Airline data: What next beyond crisis response?
– Airlines are using a wealth of new data sources in 2020. Strategy should now replace adrenaline as the fuel for decisions around... data adoption and usage.
Article

Data will decide success in the next normal of bulk and tanker shipping
– COVID-19 and commodity-related trends are likely to depress medium-term demand, but companies that can leverage deep market insights... will have the opportunity to outperform in the postcrisis economy.
Article

How retail can adapt supply chains to win in the next normal
– Retailers in consumer discretionary categories were already struggling in the US before COVID-19. Better supply-chain management... could be critical to their recovery.
Article

The conflicted Continent: Ten charts show how COVID-19 is affecting consumers in Europe
– European consumers are emerging from lockdown at their own pace—and with new priorities that include personal safety and... social values.
Report

China: Still the world’s growth engine after COVID-19
– Consumers, one of the key drivers powering China’s economic rebound, have regained confidence and are spending at levels... seen before the outbreak of the COVID-19 pandemic.
Article

Getting acquainted with a more mindful Australian consumer
– COVID-19 is reshaping the emotional needs of Australian consumers and, subsequently, their purchasing behaviour.
Article

Reimagine: Preparing for SG&A in the next normal
– As the COVID-19 pandemic continues and its economic impact increases, the productivity and reallocation imperative for sales,... general, and administrative (SG&A) activities continues to sharpen.
Article

Using public real estate to fuel a postpandemic recovery
– As deficits mount, governments can use their real estate holdings to create breathing room.
Article

Will airline hubs recover from COVID-19?
– Connecting traffic has been particularly hard hit by COVID-19. We believe the hub model will remain relevant postcrisis, but airlines... will need to update their operations and network strategies.
Podcast

Rapid revenue recovery after the crisis: Strategies for success
– The COVID-19 pandemic has upended norms about retail, brand loyalty, and consumer behavior. That’s creating both a massive... challenge and a rare opportunity for bold players to accelerate growth.
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Survey collections

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An early view of post-COVID-19 discretionary spending in Asia
– A survey of consumers in China, India, and Indonesia shows how the COVID-19 outbreak has affected their plans for discretionary... spending—and which shifts could be part of the next normal.
Collection

Financial decision-maker sentiment during the COVID-19 pandemic: A global perspective
– We are tracking financial decision-maker sentiment and behavior across multiple countries to provide facts and insights that will... help finance and business leaders navigate throughout the crisis.

How B2B decision makers are responding to the coronavirus crisis
– With governments and organizations still working to contain COVID-19 and stem the growing humanitarian toll that it is exacting,... the effects on customer behaviors are rippling across the B2B landscape.

Reimagining food retail in Asia after the COVID-19 pandemic
– New survey results suggest where, and how, food retailers in Asia might rethink their businesses in the wake of COVID-19.

Global surveys of consumer sentiment during the coronavirus crisis
– Consumer optimism varies by country depending on what stage each country is in the coronavirus contagion cycle.

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