Eight shifts to take your strategy into high gear

Join our exclusive webcast on Tuesday, August 28, 10:00 a.m. to 11:00 a.m. EDT (3:00 p.m. to 4:00 p.m. BST).

Join Martin Hirt and Sven Smit, coauthor of Strategy Beyond the Hockey Stick: People, Probabilities, and Big Moves to Beat the Odds (John Wiley & Sons, February 2018), as he discusses eight shifts that can significantly enhance the dialogue in your strategy room and dramatically improve your strategic outcomes. These shifts are based on over a decade of data from over 2,000 companies as part of a multiyear research effort into the drivers of truly outperforming corporate strategies.

Our research and experience suggest that these shifts can dramatically improve the quality of your strategic dialogue, the choices you make, and the business outcomes you experience. These are moves that you can start implementing Monday morning. Together, the shifts will enable you to change what is happening in your strategy room.

Please request an invitation to join us. We will send formal confirmation to select guests within two business days of your submission.



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About the Presenters

Senior Partner

Martin Hirt

Martin leads McKinsey's global Strategy Practice and is based in our Greater China office. He is one of McKinsey's most experienced client leaders on topics including strategy, growth, and business transformation in emerging markets and has deep expertise in high tech and telecommunications.

Martin's work with leading global companies ranges from corporate strategy, M&A, board-related topics, and merger management to growth strategy, go-to-market strategy, business-model innovation, end-to-end transformations, and culture change. He provides counsel to chairmen and women, to CEOs and executive teams of Asian companies on their global expansion, and to leading multinationals on their growth in Asia.

Senior Partner

Sven Smit

Sven is a senior partner in our Amsterdam office. He is a member of McKinsey’s global partnership service team and Shareholders Council in a role focused on the firm’s strategy and enhancing client service. He led our Western European region after having led the global Strategy & Corporate Finance Practice for 7 years. Sven works with many leading companies to develop strategies for growth. His experience includes analyzing the success factors required for business growth, examining the way megatrends influence it, and defining the lessons of diversified growth, building on the ideas in The Granularity of Growth and Strategy Beyond the Hockey Stick, two books he coauthored.

In addition, Sven participates in the development of McKinsey’s perspective on the economy. By building and applying macro scenarios, he helps to develop the firm’s point of view on core issues (such as economic volatility, inflation, and uncertainty) and defines ways to help clients navigate the problems.