Welcome to McKinsey Brazil

Welcome to McKinsey Brazil

Serving clients in one of the most productive, creative, and innovative regions in the world

Welcome to our knowledge hub where you will find strategically relevant, market-focused insights from McKinsey’s leading experts and other world leaders.

RECOMMENDED READING

Article

Walk before you fly—capturing the digital opportunity in airlines

– A focused approach to digitization can help airlines create value faster than overambitious transformations do.
Article - McKinsey Quarterly

The agile manager

– Who manages in an agile organization? And what exactly do they do?
Article

The role of customer care in a customer experience transformation

– No function handles a broader range of customer touchpoints than customer care. Executives would be wise to make it the centerpiece... of any effort to transform the customer experience.

View insights by topic

Insights

Article - McKinsey Quarterly

China’s fast climb up the value chain

– From high-tech unicorns to specialty chemicals, the country’s economy is moving swiftly beyond its lower-margin roots.
Article

Deliver on time or pay the fine: Speed and precision as the new supply-chain drivers

– E-commerce giants have raised the supply-chain performance bar. Now consumer-goods manufacturers face a stark choice: achieve... new levels of predictability and responsiveness, or pay a heavy price.
Article - McKinsey Quarterly

Three surprising resource implications from the rise of electric vehicles

– The economic consequences for energy, raw materials, and land may not be what you’d expect.
Article

Boosting contact-center performance through employee engagement

– Companies that can keep service agents on the job longer not only reduce operating costs but also improve customer satisfaction.... Actions in four areas can have a profound impact—and they are within every contact center’s reach.
Article

Build a reinvestment machine with zero-based budgeting

– When zero-based budgeting makes investing as rigorous as saving, the result is a reinvestment machine that supports growth year... after year.
Discussion Paper - McKinsey Global Institute

Notes from the AI frontier: Applications and value of deep learning

– An analysis of more than 400 use cases across 19 industries and nine business functions highlights the broad use and significant... economic potential of advanced AI techniques.
Article

The new model for consumer goods

– Why the industry’s historic value-creation model is faltering—and how to reinvent it.
Article

Starting the analytics journey: Where you can find sales growth right now

– By getting five basic elements right, sales teams can drive new revenue while building analytics muscles for the future.
Article - McKinsey Quarterly

The fairness factor in performance management

– Many systems are under stress because employees harbor doubts that the core elements are equitable. A few practical steps can... change that.
Article - McKinsey Quarterly

Will artificial intelligence make you a better leader?

– Agile leadership and AI both depend on learning to let go.
Article

Harnessing the power of advanced analytics in transmission and distribution asset management

– Advanced analytics is helping T&D operators improve performance, reduce asset-management costs, and capture value. Here’s... how successful utilities approach the transition.
Blog Post

Lasting change: Our implementation consultants help make it happen

– With the observation skills of an anthropologist, the intuition of a coach and deep industry expertise, our implementation consultants... work side-by-side with our clients to transform their work.
Book Excerpt - McKinsey Quarterly

An agenda for the talent-first CEO

– In tumultuous times, a company’s talent is its most valuable and reliable asset. What does it take to lead an organization... that truly unleashes its human capital?
Survey

A time for boards to act

– According to a new survey, directors see good operations and effective execution of key board activities linking with stronger... self-reported performance, suggesting that value can flow from improving the way boards work.
Article

The need for speed: Capturing today’s fashion consumer

– Top performers are using data analytics and consumer insights to stay ahead of the pack.
Video - McKinsey Global Institute

How artificial intelligence and data add value to businesses

– Artificial intelligence will transform many companies and create completely new types of businesses. The cofounder of Coursera,... AI Fund, and Landing.AI shares how businesses can benefit.
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McKinsey in Brazil

Our work in Brazil

We are committed to helping our clients develop new strategies, improve organizational performance, increase efficiency in operations, and navigate uncertainties to reach new levels of growth. We serve a broad range of clients across different industries, in the financial sector, telecommunications, public services, basic materials, manufacturing, retail and consumer goods, and many others. McKinsey’s global expertise helps leading organizations in Brazil and the surrounding region solve their most challenging problems.
Brazil

Careers in Brazil

At McKinsey Brazil, expect the unexpected. You’ll work alongside leaders of the world’s top 100 companies and numerous emerging start-ups. No two projects will be alike. Each will be meaningful, creative, and original as you work with global teams on clean tech, big data, innovative M&A, digital reinvention, and new paradigms in education and healthcare. Working with McKinsey could be a challenging and rewarding next step.

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Brazil

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Salvador

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Brazil

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São Paulo

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Vila Olímpia
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Brazil

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