About Robert

Robert works for airline and travel clients globally. After spending two years in Jakarta, he moved back to Atlanta.

Equipped with an expansive knowledge of the aviation industry, Robert has assisted more than 20 travel and transport companies globally on a range of issues including strategic, revenue/commercial, operations, and improvement initiatives. He has designed growth plans, market-entry strategies, diagnostics across functions, and mergers and integration.

The following are examples of Robert’s recent work:

  • He drove commercial improvements for airlines in Asia, Europe, South America, and the United States, as well as a global hotel chain. These programs have included key levers such as pricing/revenue management, distribution, e-commerce, and digital and sales strategy. They have also incorporated work on integrating analytics and developing the next-generation commercial-operating model. Improvements have led to 3–10 percent unit-revenue uplift, 20–40 percent cost-of-sales reduction, and 20–30 percentage-point shift toward direct distribution.
  • Robert has worked with major airlines and travel companies in Asia, Europe, the Middle East, North America, and South America on developing 5-year strategies, including turnaround plans for distressed airlines to return to profitability. The comprehensive plans include assessment, identification of improvement opportunities, and side-by-side implementation across all airline functions. Improvements range from 10–30 percent cost reduction, and 3–5 percent year-over-year revenue growth. He has also supported two airline mergers end to end.
  • He developed revolutionary new network/schedule designs for major Asian, South American, and US airlines. This included developing the rotation-based view of the schedule to prove validity. Typical impact has been 10–20 percent utilization improvement and 10 percent profit improvement.
  • Robert led operations and customer-experience improvement programs for major airlines across airports and crew scheduling. These programs have achieved 10–30 percent cost reductions, greater than 20 percentage-point increases in on-time performance improvement, and greater than 20 percent improvement in customer experience.
  • He supported national plans in multiple transport sectors, including a maritime and logistics strategy for a large Asian country, and a rail network strategy for another Asian country.

Robert has spoken widely about the airline industry and was a keynote speaker at Google’s Think Travel, Terrapinn’s Aviation Festival, Virtuoso Symposium, and The Beat's annual conference.

Prior to joining McKinsey, he worked for America West Airlines and Delta Air Lines in a variety of roles across revenue and operations functions. He holds a private-pilot’s license.

Published work

Four keys to creating a world-class port environment,” Jakarta Post, October 2014

The trouble with travel distribution,” McKinsey & Company, February 2012

Past experience

Delta Air Lines
senior analyst, operations strategy; analyst, airport planning and performance

America West Airlines
analyst, crew resources


Harvard Business School

Arizona State University
BSc, industrial engineering