Generalist Research

This field is a core service within McKinsey’s Knowledge Network for obtaining in-depth research, analysis, and perspective on topics that require geographic knowledge (e.g., macroeconomic perspectives, public sector analysis), analysis of financial and economic data, and/or research into emerging topics/practices (e.g., facility management, human resources).

Our generalist research teams are based in local country hubs around the globe and in our Knowledge on Call group in the McKinsey Knowledge Center in India. The members of these teams come to us from different fields—including economics, public policy, foreign administration, and technology—and are experts on their particular discipline or region. As such, they provide our consultants and clients with expertise in economic and financial analysis, knowledge of how business works in a particular country, key insights into available local statistics and sources, a keen understanding of the local regulatory framework, and outstanding local language skills.

Generalist research teams offer services ranging from information gathering to research for presentations and speeches to customized insights on specific issues. Consultants frequently seek the expertise of senior analysts who are deeply familiar with a particular geography, its institutions, and its regulations.