Insights & Publications

Winning in Emerging Markets

article | McKinsey Quarterly

Viewing banking opportunities through different lenses

September 2014—Surging numbers of middle-class borrowers in emerging markets are a big factor in banking’s growth, but there’s also plenty of potential in the upper reaches.more

Editor's choice


Understanding India’s economic geography

October 2014—The country’s economy once again holds promise. To make the most of it, companies must identify growth opportunities at a granular level.more

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report | McKinsey Global Institute

A tale of two Mexicos: Growth and prosperity in a two-speed economy

March 2014—The country has a two-speed economy: fast growing for large, modern companies, sluggish for small ones. Without serious productivity gains, economic growth and living standards will continue to lag.

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interview | McKinsey Quarterly

Tilting the global balance: An interview with the CEO of Solvay

October 2013—The Belgian company is reshaping its portfolio to focus harder on fast-growing markets.more

article | McKinsey Quarterly

Developing winning products for emerging markets

May 2013—To master the extremes of a fast-changing competitive landscape, challenge your company’s assumptions about designing, developing, and manufacturing  products for these regions.more

report | McKinsey Global Institute

Infrastructure productivity: How to save $1 trillion a year

January 2013—Just keeping pace with projected global GDP growth will require an estimated $57 trillion in infrastructure investment between now and 2030. Practical steps can reduce infrastructure spending by 40 percent—an annual saving of $1 trillion—by boosting productivity. more

article | McKinsey Quarterly

From oxcart to Wal-Mart: Four keys to reaching emerging-market consumers

October 2012—To get products to customers in emerging markets, global manufacturers need strategies for navigating both the traditional and the modern retail landscapes.more

article | McKinsey Quarterly

Building brands in emerging markets

September 2012—Companies that harness word-of-mouth effects, emphasize in-store execution, and get their brands onto shoppers’ short lists for initial consideration are more likely to capture the loyalty of emerging-market consumers.more

report | McKinsey Global Institute

The archipelago economy: Unleashing Indonesia's potential

September 2012—Indonesia's fast-growing economy could become the world's 7th largest by 2030, up from 16th today, but only if it can further boost productivity to meet growth targets.more

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