Start a new application to McKinsey, retrieve your draft application(s) or access
or update your online account.
To ensure the security of your profile information, please re-enter your password.
Don’t have an account? Register here.
Register to get full access to our articles and reports, including those by McKinsey
Quarterly and the McKinsey Global Institute, and to subscribe to our newsletters
and e-mail alerts.
Gain full access to articles and reports, including those by McKinsey Quarterly
and the McKinsey Global Institute, and subscribe to our newsletters and e-mail alerts.
Sorry, something went wrong and we cannot reset your password right now. Please
try again later.
Please enter the e-mail address you use to sign into your account.
If your e-mail address is associated with an account in our system, we have sent
you instructions on how to reset your password.
August 2015—China is the world’s largest and most dynamic e-commerce market. But being successful requires understanding and embracing its unique digital landscape and consumers.more
August 2015—Doug Gurr reflects on how China differs from Western markets and what role data informatics will play in the future of retail.more
July 2015—An aging population, rising debt, and declining returns on investment mean that the country must promote innovation to secure a high-growth future, a new McKinsey Global Institute report finds.more
May 2015—Fears about China’s slowing economy are overblown, authors Jeffrey Towson and Jonathan Woetzel argue in this adapted excerpt from the follow-up to their The One Hour China Book.more
April 2015—The world economy’s operating system is being rewritten. In this exclusive excerpt from the new book No Ordinary Disruption, its authors explain the trends reshaping the world and why leaders must adjust to a new reality.more
March 2015—Growth in China and other parts of Asia will depend on skills training, more process mechanization, and better resource use, says McKinsey director Jonathan Woetzel.more
January 2015—Policies, controls, and culture must all work together to withstand the inevitable pressures when they arise.more
December 2014—What do you get when you add slower economic growth, greater volatility, and rising competition to more international flights and genuine Chinese innovation? McKinsey director Gordon Orr’s annual predictions.more
January 2015—After a massive rise in Internet use by consumers, adoption by Chinese companies is catching up with that of the developed world.more
October 2014—McKinsey director Gordon Orr goes behind the trends shaping the world’s second-largest economy to explain what companies must do to operate effectively.more
September 2014—China’s airlines face opportunities and challenges from expected increased market competition and burgeoning latent demand for air travel. To adapt profitably, China’s incumbent carriers can make four responsive moves.more
September 2014—The global economy is experiencing an unprecedented shift toward emerging-market cities. Here’s a road map of where luxury-goods companies should compete in the next decade.more
August 2014—China is stepping up efforts to become a major player in semiconductor design and manufacturing. If it succeeds, integrated-circuit companies around the world could face significant risks and opportunities.more
July 2014—New applications of the Internet could account for up to 22 percent of China’s GDP growth through 2025. more
The material on this page draws on the research and experience of McKinsey consultants and other sources. To learn more about our expertise, please visit the Consumer Packaged Goods Practice, Marketing & Sales Practice.
The creation of knowledge supports McKinsey’s core mission: helping our clients achieve distinctive, lasting, and substantial performance improvements. We publish our insights and those of external experts to help advance the practice of management and provide leaders with facts on which to base business and policy decisions. Views expressed by third-party authors are theirs alone.