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About Georges

Georges Desvaux is the managing partner of McKinsey’s Japan office, having served previously in Beijing and Paris. Georges is also a leader of McKinsey's Marketing Practice and the Consumer & Shopper Insights Center (csi.mckinsey.com).

Georges advises top management in insurance, banking, and consumer-oriented companies on global growth strategy, marketing capabilities, and organizational design. He has supported IPOs and M&A in high-tech, telecom, and financial institutions.

Recent contributions in financial services include leading a customer-satisfaction improvement effort at a Japanese retail bank, helping develop an on-line strategy of an insurance company, and planning for the Asian expansion of a corporate bank. He also guided an international growth effort for a large retailer.

He has authored numerous research articles on consumer and macroeconomic trends and is leading McKinsey’s research on the role of women in corporations.

Published work

Walking the talk,” Consumer & Shopper Insights, October 2010

Older, smarter, and more value conscious: The French consumer transformation,” McKinsey Quarterly, June 2010

Women Matter” research series

Education

Massachusetts Institute of Technology MS in mechanical engineering
Ecole Centrale de Paris, France BA in engineering

Tokyo Office

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Fax: 81 (3) 5562 2200

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