Innovation & Growth

Consistent growth requires a commitment to strategy, innovation, and marketing and sales excellence.
Article

Merge to grow: Realizing the full commercial potential of your merger

– Companies can protect existing, and drive new, revenue by focusing on seven activities.

Growth Strategy

Article

Invest, Create, Perform: Mastering the three dimensions of growth in the digital age

– Growth winners think about growth in new ways and pursue it across multiple dimensions.
Article - McKinsey Quarterly

Why it’s still a world of ‘grow or go’

– In a challenging environment, growth matters more than ever.
Article

The value premium of organic growth

– Beware of letting acquisitions take priority over organic growth.
Article

The artful synergist, or how to get more value from mergers and acquisitions

– Keeping your deal team small ensures confidentiality, but pinpointing synergies requires bringing more people on board. Here’s... how to strike the right balance.

Marketing & Sales

Article - McKinsey Quarterly

Landing the megadeal: Seven keys to closing big sales that make money

– Your salesforce needs help to remain objective, build trust, get the price right, and keep selling until the deal is done.
Article

How retailers can drive profitable growth through dynamic pricing

– The secret is in customization: dynamic-pricing solutions must be tailored to a retailer’s business context, objectives,... and ways of working.
Article - McKinsey Quarterly

The new battleground for marketing-led growth

– In the digital age, consumers are always shopping around. New research shows that hooking them early is the strongest path to... growth.
Podcast

Let’s talk about sales growth

– High-growth companies have differentiated themselves in sales through analytics, big data, and a focus on the changing technology... landscape.

Voices on Innovation & Growth

Interview - McKinsey Quarterly

Innovation lessons from Pixar: An interview with Oscar-winning director Brad Bird

– What does stimulating the creativity of animators have in common with developing new product ideas or technology breakthroughs? A lot.
Interview

Playing offense: What it takes to drive growth

– In this interview, McKinsey senior partner Liz Hilton Segel speaks with Comcast Cable CEO Neil Smit about what organic growth... means and how a business drives it. The following is an edited version of their conversation.
Interview

How Grohe finds growth through innovation

– The sanitary-fittings manufacturer’s chairman, David J. Haines, who is also CEO of Lixil Water Technology, explains how... Grohe is meeting changing customer needs through product diversification and innovation—and why CEOs are the ultimate brand managers.
Interview - McKinsey Quarterly

Organizing for breakthrough innovation

– Roche’s CEO talks about its R&D structure, tough decisions, and long-term mind-set.

Innovation at scale

Article - McKinsey Quarterly

The eight essentials of innovation

– Strategic and organizational factors are what separate successful big-company innovators from the rest of the field.
Podcast - McKinsey Quarterly

Facing up to digital disruption: Reinventing the core with bold business strategy

– A solid, industry-specific digital strategy and cutting-edge execution can set the stage for increased revenue growth and a better... return on investment.
Article - McKinsey Quarterly

Battle-test your innovation strategy

– Leading companies use war games to focus better on their competitors, while improving the way they identify, shape, and seize... opportunities to innovate.
Article

Incumbents as attackers: Brand-driven innovation

– Big companies are finding growth in new markets by harnessing an underused asset—their brands.

Fast-growth tech

Article

Grow fast or die slow: Why unicorns are staying private

– Technology companies worth more than $1 billion—and many worth $10 billion—have fewer reasons to go public than they did in the past. Here’s what that means for them and their investors.
Article

Grow fast or die slow: The double-edged sword of M&A

– Our latest research on growth in software and online-services companies has some surprising findings about the benefits and risks... of buying growth.
Article

Grow fast or die slow: Pivoting beyond the core

– Turbocharged initial growth is essential to surviving in the software industry. But what comes next? Here are four lessons so... leaders can write their organizations’ second act.