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Strenous competition and overcapacity are pushing down prices for carriers. To overcome industry pressures, telecom leaders need to focus on core performance, understand customer segments, and develop strategies around the six forces shaping the industry.
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 | | | Getting More from Prepaid Mobile Services | | The McKinsey Quarterly, February 2008
As the industry matures, mobile operators won't be able to count on a flood of new customers to fuel growth, so they must create more value from those they already have—including prepaid ones.
| | Read more on the McKinsey Quarterly site |
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| | | Anticipating Customer Queries in Call Centers | | The McKinsey Quarterly, November 2007
An effort to determine the value of specific kinds of customer inquiries shows how companies should decide which channels are best for dealing with each of them.
| | Read more on the McKinsey Quarterly site |
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| | | Gulf Telcos: Managing Expansion Better | | The McKinsey Quarterly, March 2007
Profitable businesses at home have led Gulf telcos to expand nearby regions. But success abroad will require a whole new set of skills.
| | Read more on the McKinsey Quarterly site |
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| | | The True Value of Mobile Phones to Developing Markets | | The McKinsey Quarterly, February 2007
An estimate of the economic benefits of wireless activity must include not only wireless operators but also auxiliary players and end users.
| | Read more on the McKinsey Quarterly site |
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| | | How Telecoms Can Get More from Internet Protocol | | The McKinsey Quarterly, December 2006
As telecommunications carriers invest heavily in new IP technologies, the path to profitability is uncertain—but the migration effort yields the best results when carriers get the basics right.
| | Read more on the McKinsey Quarterly site |
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