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Strategy - Latest Thinking

Please review some of our latest thinking on strategy.

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Helping green products grow
The McKinsey Quarterly, October 2008
When customers reach the cash register, they often forget their eco-friendly attitudes. Businesses can do a lot more to help would-be "green" consumers walk their talk.
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Strategy in a structural break
The McKinsey Quarterly, December 2008
During hard times, a structural break in the economy is an opportunity in disguise. To survive—and, eventually, to flourish—companies must learn to exploit it.
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How to fix the innovation gap: A conversation with Judy Estrin
The McKinsey Quarterly, January 2009
The author and tech executive says we are living off the fruits of previous research and need to seed new ideas.
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Creative destruction and the financial crisis: An interview with Richard Foster
The McKinsey Quarterly, December 2008
A coauthor of Creative Destruction explains how the business world—and the capitalist system—will change in the aftermath of the financial crisis.
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M&A in a downturn market
The McKinsey Quarterly, August 2008
During a downturn, a thoughtful acquisition strategy is particularly important—but many companies don't have one.
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Valuing corporate social responsibility: McKinsey Global Survey Results
The McKinsey Quarterly, February 2009
Environmental, social, and governance programs create shareholder value, most executives believe, but neither CFOs nor professional investors fully include that when evaluating business projects or companies.
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Where innovation creates value
The McKinsey Quarterly, February 2009
It doesn't matter where scientific discoveries and breakthrough technologies originate—for national prosperity, the important thing is who commercializes them. The United States is not behind in that race.
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