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Pharmaceuticals & Medical Products - Latest Thinking

Please review some of our latest thinking on the pharmaceuticals and medical products industries.

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Generics and Big Pharma
August 2006
The time ripe for pharmaceutical companies to reexamine their relationships with generic drug manufacturers and find new ways to work together. Given the challenges facing the industry, identifying alternative opportunities are critical to driving revenue and profitable growth.
Learn more (PDF - 327 KB )
Why Products Fail in Phase III
April 2006
Half of the small-molecule drugs that fail pivotal trials can't prove better efficacy than placebos. The most important predictor of failure: a drug with a novel mechanism of action. But for the most part, companies pursuing a one-size-fits all development strategy, using the same methods for developing drugs that modulate novel and precedented targets. Companies need to better differentiate their development strategies based on risk.
Learn more (PDF - 66 KB)
The changing role of IT in pharma
Web exclusive, January 2006
Pharma's health will depend on a dose of IT to improve efficiency and innovation.
Read more on the McKinsey Quarterly site
Avian flu: Expanding global vaccine production
Web exclusive, July 2006
If governments are to be prepared for a potential avian-flu pandemic, they must bring pharmaceutical companies and health organizations into the strategic-planning process.
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Pharma leaps offshore
Web exclusive, July 2006
Although late to offshoring, pharma companies stand to benefit at least as much as those in other industries.
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Improving the Pharma Research Pipeline
The McKinsey Quarterly, 2004 Web exclusive
Pharma companies should reassess their mix of internally and externally developed products.
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Making Pharma Alliances Work
The McKinsey Quarterly, 2004 Number 1
As joint ventures become more complex, a division of labor is sometimes the key to successful partnerships.
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Pharma for Fido
The McKinsey Quarterly, 2003 Number 2
The animal health industry will grow steadily over the next several years, providing solid if unspectacular profits for the pharma companies that own most of the businesses in it—but may now wish to divest them.
Read more on the McKinsey Quarterly site
A Cure for Clinical Trials
The McKinsey Quarterly, 2002 Number 2
U.S. pharma companies often miss their deadlines when testing new drugs. The use of marketing techniques to manage the recruitment of patients for clinical trials could speed things up considerably.
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Pharma Goes Direct in Japan
The McKinsey Quarterly, 2003 Number 2
Despite restrictions on drug advertising in Japan, recent pilot campaigns suggest new ways for companies to reach out to patients.
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Making More of Pharma's Sales Force
The McKinsey Quarterly, 2002 Number 3
Pharmaceutical companies have lost their focus on doctors. The key to higher sales is regaining it.
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Unlocking the Value in Big Pharma
The McKinsey Quarterly, 2001 Number 2
Size can benefit drug manufacturers, but only if they manage it.
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The New Math for Drug Licensing
The McKinsey Quarterly, 2002 Number 4
Pharmaceutical companies that license drugs too late are losing out on significant amounts of value.
Read more on the McKinsey Quarterly site
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