Ideas Client Service Careers About Us
Operations Home
Search Operations:  
Operations
Home >  Product Development
Product Development -Transforming Marketing Concepts into Reality

Since typically 75 percent of product costs are set in the design stage, product development is a long-term cost reduction lever.

Organizations without a high performing product development and commercialization organization are significantly disadvantaged.
In this Section
Our Approach
We help clients achieve business performance improvement and sustainable competitive advantage.
Read more
Our Expertise
Read about our experience helping companies face their most pressing business challenges.
Read more
Featured Profile
Hervé, Associate Principal - Paris
"I understand now how McKinsey is a profession, not just a business."
Launch profile
McKinsey helped us take an analytical approach to reducing complexity, while continuing to meet the needs of our customers. -  President of engineering, automotive supplier

The McKinsey Quarterly
Reducing Waste in the Auto Industry
(2005, May)
Car makers and parts suppliers can capture huge savings, but only by working together more closely


Terms of Use | Privacy Policy   © Copyright 1996-2008 McKinsey & Company