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Please review some of our latest thinking on the consumer packaged goods industry.
(Please note: free, one-time registration is required to read any McKinsey Quarterly articles listed on this page).
 |  | | Winning the Indian Consumer | | The McKinsey Quarterly, 2005 Special edition: Fulfilling India's promise
Multinationals that successfully adapt their products to India's largely untapped market will have the advantage. | Read more on the McKinsey Quarterly site |
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| | | Retailing: What's Working Online | | The McKinsey Quarterly, 2005 Number 3
Successful companies should examine all available channels and then tailor an approach according to their capabilities. | | Read more on the McKinsey Quarterly site |
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| | | New Strategies for Consumer Goods | | The McKinsey Quarterly, 2004 Web exclusive
The industry has already extracted much of the benefit to be had from improving productivity and concentrating on core brands. Meanwhile, its dynamics are changing. What comes next?
| | Read more on the McKinsey Quarterly site |
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| | | Alliances in Consumer Goods | | The McKinsey Quarterly, 2003 Number 3
Consumer-packaged-goods companies are turning to a range of alliance opportunities to achieve growth.
| | Read more on the McKinsey Quarterly site |
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| | | Brand Building in Emerging Markets | | The McKinsey Quarterly, 2003 Number 2 Organization
Western consumer goods companies entering rapidly expanding emerging markets should imitate the local competition.
| | Read more on the McKinsey Quarterly site |
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| | | Hypergrowth for China’s Hypermarkets | | The McKinsey Quarterly, 2003 Number 2
To capture a slice of this huge, lucrative market, foreign retailers must understand that China is different.
| | Read more on the McKinsey Quarterly site |
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