About Matt
Matt recently joined McKinsey as the Chief Operating Officer of the Consumer Marketing Analytics Center (CMAC). He brings significant experience in CRM advanced transactional/speech analytics, campaign delivery systems, performance management and executional change management. Matt also brings deep expertise in driving improvements in early life-cycle, mid-life cycle, and late life-cycle customer retention, as well as identifying cross-sell and up-sell opportunities. He provides in-depth technical expertise in Big Data analytics, enterprise wide data warehousing, data-management, business intelligence, and application-development and hosting services.
Matt has earned multiple awards during his career, some of which include: Multiple Black Pearl Publishing Awards, CMA Gold Awards, Verint Speech Analytics Innovator of the Year, KXEN Big Data Innovator of the Year, 2001 Emmy for Live TV Mobile Broadcasting.
Video
“Making data analytics work: Building a data-driven organization,” YouTube, March 2013
Published work
“The one tool you need to make big data work: The pencil,” Forbes, October 2012
Past experience
-
Rogers Communications
Senior Vice President
-
Sprint
Vice President of Consumer Marketing
-
Citibank, Japan
Vice President of Marketing
Education
-
Duke University
BA in economics and psychology (cum laude)