About Jürgen
Jürgen Schröder is leader of the global Customer Lifecycle Management group and manages McKinsey's office in Düsseldorf.
Jürgen's recent client experience includes: helping a client transform performance along all business levers from a system point of view; developing a trade-term system based on performance; working with a leading energy company to develop a brand communications strategy and increase marketing return on investment; and helping a specialist retailer build value by segmenting their customers and discovering opportunities in the customer lifecyle.
Education
| Ruhr-Universität Bochum |
Dr. rer. pol. (PhD) in economics |
| Ruhr-Universität Bochum |
Dipl. oec. (Masters) in economics |