Dieter Kiewell, co-leader of the Pricing group, helps marketing executives build true pricing excellence as part of broad-based marketing and sales transformations. He works to develop long-term pricing strategies that actively manage the tradeoffs between price and market share to maximize returns through the product lifecycle.
Drawing on many years of experience across a broad array of sectors and businesses, Dieter helps companies find significant pricing improvements in situations ranging from market entry to post-merger to volatile environments requiring a disciplined approach to individual transactions, often as part of broader improvements to the vital profit-making elements of the sales and marketing organization.
His clients include companies in packaging, commodity and specialty chemicals, metals fabrication, professional services, media, telecommunications, financial services, healthcare, and consumer goods.
"Getting to 'the price is right'," Chief Marketing & Sales Officer Forum, November 2011
|Harvard Business School
||Dipl. Kfm. (Masters) in business administration