Thomas Baumgartner is the global leader of the High Tech Marketing & Sales group and co-leader of the European Marketing & Sales Practice.
His ongoing investment in knowledge development led to our Customer Interaction Model of the Future, an innovative representation of how companies go to market in the digital age. He has also developed new ways to quantify customer value and new approaches to value-based pricing.
Thomas advises clients primarily in the business-to-business sector—in industries such as high tech, electronics, logistics, transportation, telecommunications, and financial services—where he specializes in strategy, marketing, and large-scale turnaround programs.
"Transforming sales and service," McKinsey Quarterly, November 2005
|University of Business Economics