McKinsey helps enterprise technology providers grow within the rapidly evolving world of high-tech products and services. Our teams help clients cut costs and transform their businesses as virtual, multivendor, and multiclient delivery environments become the norm. We help enterprise providers shape and market next-generation offerings to deliver more control, insight, and business value to end customers, while positioning themselves for sustainable growth and competitive advantage.
McKinsey serves 15 of the largest 20 providers of enterprise computing technology, which means we have unique insights across the enterprise value chain and understand what companies need from their enterprise systems providers. This perspective, along with our extensive base of proprietary research, allows us to help enterprise-sector companies develop advanced processes, products, and services that enhance customer information and analytic capabilities and generate efficiencies from automation and control.
Examples of what we do:
- Apply lean manufacturing and product-development approaches to significantly reduce cost and complexity
- Develop pricing and tiered service strategies to expand sales opportunities to a broader base of enterprise customers
- Shape products and services to meet customer needs for more flexibility and agility in enterprise systems
- Optimize sales operations and performance to more effectively manage the complexities of multivendor environments and Saas architectures
- Develop product-line transition strategies that maximize the benefits of past investments while paving the way for more simplified product and service delivery models in the future
Proprietary tools and insights
Our investments in proprietary research and industry analysis support enterprise clients as they develop next-generation system architectures that respond to new customer needs. For example, McKinsey has explored the impact of open innovation and use of advanced network technology and Web 2.0 capabilities to capture and synthesize more data streams.
In addition to identifying and analyzing trends, much of our high-tech research focuses on improving enterprise IT operations. For example:
- Cloud computing has business leaders thinking more about transforming product offerings into services accessed on a ‘pay for what you use’ cloud-based model that many consumers—and corporate customers—are demanding, and McKinsey has detailed how and how fast this could happen.
- Enterprise 2015, which details the implications of the IT function’s evolution from support function to an area that has critical implications for business growth and customer engagement, as well as operational performance.
- Examination of the evolution of the server landscape as forecast of the future state of server infrastructure, including a total cost-of-ownership model derived from McKinsey surveys, databases, and analytics.