Create stunning digital experiences
Back to How We Help Clients
Create stunning digital experiences

Experience Design

Back to How We Help Clients
Create stunning digital experiences

Experience Design

Transformative digital experiences. Top-line growth. Bottom-line efficiency.

Hyo Yeon, Digital Partner, explains what it takes to get design right.

Whether we’re designing a new customer experience, or a digital tool to improve your productivity, we use advanced ethnographic research and proprietary tools to create a picture of what users really value. We radically rethink services and interfaces to imagine a simpler, better, and more delightful future.

Then we deliver that future. We build prototypes to test with real users, gathering feedback and iterating in real-time. Once we’ve got it right, we pull together the right people from across your organization—IT, legal, marketing, sales, and design—to build full-scale solutions. We help spot and fix the complex operational and organizational challenges that can stand in the way of delivering great experiences.

We build your capabilities at every step, from management to the front line, so you maintain the rewards of the experience design mindset long after we’ve left.

Related capabilities

Customer Experience Solutions

Visualizes millions of customer interactions across channels, pinpointing the places where fixing a broken customer experience will have the biggest impact.

McKinsey Design

Our design practice helps integrate design thinking into everything you do, from product design to marketing.

Related Impact story

Transforming customer experience in wealth management

Our client had been advising high net worth investors for over 100 years. But times were changing—fast.

Related insights

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What it takes to deliver breakthrough customer experiences

– To create distinctive customer experiences, large companies need to push the boundaries and adopt next-generation digital thinking... and practices in seven key areas.
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Building a design-driven culture

– It’s not enough to just sell a product or service—companies must truly engage with their customers. Here’s how... to embed experience design in your organization.