Disrupt with game-changing strategies
Back to How We Help Clients
Disrupt with game-changing strategies

Digital Strategy

Back to How We Help Clients
Disrupt with game-changing strategies

Digital Strategy

We help clients pinpoint emerging opportunities, find unexpected value, and create new businesses by harnessing the full power of digital.

We provide clients with proprietary, sector-specific research and insights on what drives value in the digital economy. Our approach is immersive and experiential, anchored around five key workshops that help identify the optimal portfolio of initiatives—a selection that balances investing in digitizing a company’s current business model against innovating new business models, and creating alignment among the executive team.

The case for digital reinvention

Along the way, we work with clients to build a digital road map to transform their business by helping them answer key questions, including:

  • What areas of digital should I focus on (for example, go-to-market strategy versus product/service innovation)? Which will have the biggest payout or risk for my business?
  • Should I be focused more on digitizing my current business model, or should I be investing in new digital businesses?
  • Which moves have a big enough first-mover advantage to make greater risk worthwhile?
  • What is the risk of being late to move, and does it vary by type of disruption/digital change?
  • Is it better to have many small bets or a few big ones?
  • Can I really compete against digital attackers?

Related capabilities

Digital Quotient

Digital Quotient (DQ™) provides an objective, comprehensive measurement of a company’s digital maturity and capabilities.

DOT matrix

Analyzes disruptions across 176 value chains to predict how and where future disruptions will occur at an industry level and within companies.

Related insights

Article - McKinsey Quarterly

The case for digital reinvention

– Digital technology, despite its seeming ubiquity, has only begun to penetrate industries. As it continues its advance, the implications... for revenues, profits, and opportunities will be dramatic.
Article - McKinsey Quarterly

The economic essentials of digital strategy

– A supply-and-demand guide to digital disruption.
Article - McKinsey Quarterly

An incumbent’s guide to digital disruption

– Incumbents needn’t be victims of disruption if they recognize the crucial thresholds in their life cycle, and act in time.