About us

We help make change happen.

Our insights, tools and hands-on support help clients achieve their biggest goals.

What we do

We serve clients at every level of their organization, in whatever capacity we can be most useful, whether as a trusted advisor to top management or as a hands-on coach for front line employees. For every engagement, we assemble a team with the most appropriate experience and expertise.

No matter the challenge, we focus on delivering practical and enduring results, and equipping our clients to grow and lead. We partner with clients to put recommendations into practice. Our implementation specialists work directly with clients over long periods to help develop workforce skills, drive operational improvement, and apply new working methods.

We continually seek new and better ways to serve our clients, and aim to anticipate their future needs. We encourage our people to create and pilot new capabilities and tools, and we invest our firm’s resources in these efforts:

  • Technologists from Digital Labs develop rapid prototypes, build custom software and apps, and embed recommendations directly in clients’ existing technology platforms.
  • Data experts from McKinsey Analytics build and maintain advanced data models that allow our clients to generate insights and make better, faster decisions.
  • Turnaround executives from McKinsey Recovery & Transformation Services work in all regions and industries to help set distressed or failing businesses back on a course to long-term financial health.

Our work with clients has always been at the intersection of deep industry expertise and extensive functional capabilities. This continues today across our 22 sectors and 12 business areas. It is further strengthened by the new capabilities, tools, solutions, and types of talent we are bringing into each practice area.


There is no substitute for knowing an industry inside and out. Each of our 22 industry practices draws upon McKinsey experts from around the world to pool their industry expertise and develop perspectives, resources and capabilities so that we can prepare our clients for the challenges and opportunities ahead.

Business Functions

From analytics to product development to marketing and sales, functional excellence is a requirement for thriving organizations. Through our 12 functional groups, we offer clients the expertise and capabilities they need to achieve best practice and define next practice to boost their performance for the long term.

Guided by our values

We strive to build a relationship of trust with every client, for the long-term. 70% of our work is for clients that we have served for over 10 years. This is the case because our clients know we put their interests ahead of the firm’s.

  • We guard client confidences.
  • We don’t publicize our work for our clients.
  • We express the truth as we see it.
  • We will only take on an engagement if we believe we can create value for the client substantially in excess of our professional fees.

As individuals and as a firm, we gauge our success in terms of our impact on the performance and long-term health of our clients.

Learn more about our mission and values.

Contributing to society

We are committed to making a positive difference to the world. We address societal issues because it’s our responsibility, and because it improves the condition of the societies in which we, our families, friends and clients live and do business.

  • We provide knowledge and skills to help other organizations make a difference. As a client service firm, this is the single most powerful thing we can do. Our research helps to identify the most successful interventions for big, intractable problems. We also develop tools to help nonprofits maximize their efficiency, and work with governments, NGOs, and nonprofit organizations to respond and rebuild in the aftermath of disasters.
  • We use our capacity to connect and convene to help create partnerships so that organizations together can tackle problems that alone they could not. In 2014 we launched the McKinsey Social Initiative, an independent non-profit with a strategy based on this partnership principle: building cross-sector partnerships to develop and implement scalable solutions for global issues. The first initiative, “Generation,” brings together employers, governments, trainers and job seekers to create a million jobs for young people.
  • We empower our people at all levels to get involved with societal causes and follow their passion for helping others. We encourage them to contribute to pro bono projects in their countries, to volunteer in their communities, and to use their skills on nonprofit boards. We make it possible to take time off to contribute to societal causes.

In addition, we aim to be a good firm in terms of our business practices, governance, environmental responsibility and how we care for our people.

Most importantly, we believe that the health of our society depends on the health of its institutions. As a firm that serves clients, we help a wide range of organizations improve their performance and health. Collectively, their advances improve society.

Learn more about our responsible business practice.


“Generation” brings together diverse stakeholders to create a million jobs for young people.

Environmental sustainability

We work for sustainability—our research and actions make a difference every day.

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