– This year we published more than 400 articles and reports on McKinsey.com. And while we’re not obsessed with clicks and eyeballs, it’s interesting to see what resonated. Listed below are the year’s ten most popular pieces of original McKinsey thinking, based on visits to this website and the McKinsey Insights app.
The takeaways? Looking at the list, it’s clear that you, our audience, were hungry for perspectives on how digital technologies are disrupting not only specific industries (such as autos and insurance) but also the practice of management and the nature of work itself. You understand that technology isn’t everything, however. From income inequality to leadership to China, a complex world requires staying smart across a wide range of topics.